marketstrong℠
Agency
The foundation of a integrated marketing strategy begins with a well-written plan. We partner with you to gain a deeper understanding of your business and build a comprehensive marketing plan customized to your growth objectives.
Plan
- Collaborate during discovery to outline key strategic
and project objectives. - Develop a clear timeline and budget for the approved marketing plan components.
- Establish key performance indicators to benchmark marketing campaigns.
Supporting outlined objectives, we devote expertise and resources to design specific marketing components - from optimized, usable websites to search and social campaigns - with a team of specialists working closely with you.
Design
- Develop highly-intuitive, usable websites.
- Implement custom, integrated e-commerce solutions.
- Design consistent corporate brand standards across
all marketing collateral.
Your plan's ultimate success depends on proper implementation. Our team of marketing specialists will execute components according to a predetermined timeline to achieve maximum brand penetration, conversion and ROI.
Execute
- Execute online/offline marketing components
according to agreed timeline. - Streamline campaign development at the onset of
plan implementation. - Negotiate media placement and buys across major industrial channels.
Your plan objectives are measured in real time, illustrating the effectiveness of each marketing element on a daily, monthly and annual basis. Analytics capture a detailed picture of activity so that we can identify areas for modification.
Measure
- Implement analytics and call tracking to monitor
online and offline activity. - Benchmark campaigns against predetermined key performance indicators.
- Track key referrals including phone calls and key
site conversions.
Talk to our Chief Industrial Marketing Insider about your challenges