Nashville, Tenn. (June 2008) - Industrial Strength Marketing, Inc. (ISM), a Brentwood, Tenn.-based industrial marketing firm, is providing a comprehensive marketing solution for Retubeco, a retubing expert in main steam surface condenser and balance of plant (BOP) heat exchangers. ISM's solution, titled Marketstrong®, is slated to position Retubeco as the industry leader in retubing and condenser repair.
ISM will collaborate with Retubeco to generate online and offline marketing strategies that meet Retubeco's growth objectives. Retubeco chose ISM based on their proven marketing techniques and expertise in industrial based marketing. Retubeco will benefit from integrated keyword research, website redesign, search engine optimization, trade show materials, and strategic marketing campaigns designed to increase Retubeco's market penetration.
ISM is designing a next generation website for Retubeco that will incorporate improved site navigation and layout along with informative white papers and product literature establishing Retubeco’s industry leadership and subject matter expertise.
Retubeco, based out of Ooltewah, TN, provides tooling and technical expertise to contractors and plant maintenance crews for the retubing of condensers and heat exchangers. Retubeco tools and techniques are used in the vast majority of condenser retubing projects in the United States.
ISM's Marketstrong® plan is a formal marketing plan that clearly defines a company’s brand, mission, corporate model, growth goals, marketing mix and budget allocations. The ISM company website, www.marketstrong.net , highlights diverse marketing solutions ISM offers.
Related links:
http://www.marketstrong.net
http://www.retubeco.com
About ISM
Industrial Strength Marketing is an industrial, business to business (B2B), business to consumer (B2C) strategic marketing, web development and advertising solutions provider focusing on clients in the manufacturing, distribution and industrial services industries.
Company Information:
Industrial Strength Marketing (ISM)
8115 Isabella Lane, Suite 4 Brentwood, TN 37027
Phone: 1.866.529.8908
Fax: 1.800.687.3208