Nashville, Tenn. (September 29, 2008) – Toray Fluorofibers America (TFA) has selected Industrial Strength Marketing (ISM) as a consultative partner in promoting Toray's higher quality Teflon® fiber production. ISM is excited about the opportunity to broaden Toray's marketing presence in the high-technology industrial fiber market.
TFA, a subsidiary of the Toray Group, has worked with ISM to develop a final Marketstrong® plan designed to anticipate market trends and produce effective marketing solutions targeted towards the industrial fiber industry.
Since 2002, TFA has commanded the exclusive rights to produce and market DuPont’s Teflon® brand and other PTFE (polytetrafluoroethylene) fibers worldwide. TFA's products include PTFE continuous filament yarn, PTFE floc fibers, PTFE staples, PTFE spun yarns, and mechanical packing yarns.
ISM's Marketstrong® plan is a formal marketing plan that clearly defines a company’s brand, mission, corporate model, growth goals, marketing mix and budget allocations. The ISM company website, www.marketstrong.net, highlights the diverse marketing solutions ISM offers.
Related links:
http://www.marketstrong.net
http://www.torayfluorofibers.com/
Industrial Strength Marketing is an industrial, business to business (B2B), business to consumer (B2C) strategic marketing, web development and advertising solutions provider focusing on clients in the manufacturing, distribution and industrial services industries.
Company Information:
Industrial Strength Marketing (ISM)
8115 Isabella Lane, Suite 4 Brentwood, TN 37027
Phone: 1.866.529.8908
Fax: 1.800.687.3208
http://www.marketstrong.net/